Inside the 500 Error
February 3, 2009
My wife, Kerrie, sent me this ad from the inner bowels of The Nation’s web architecture.
Apparently, their server isn’t working correctly. I keep clicking around, and 500 Errors keep popping up. I suspect it’s the same for most people.
Thankfully for them, they’re able to sell some advertising space. A 500 Error - or the more common 404 Error - typically brings you to one of those “The page you are looking for is not around” pages of which, surely, you’ve cursed out on numerous occasions.
In the case of The Nation, they put it to good use with this advertisement from The Reality Coalition:
I’ve seen cute acts of wordplay. I’ve seen seemingly thousands of Fail Whales. But I’ve never seen a contextual ad like this. Nice work The Nation. And nice work Reality.
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(For the record, I couldn’t get this to work on my computer. But, I have ads like this blocked through Firefox. So there you go.)
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HenkinSchultz is an agency. An advertising and marketing and branding and design and production agency. All of those things, and then some.
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