That plane is really an infographic
February 4, 2010
This airplane is really an infographic. And, for that, I salute Kulula Air (a low-fare, small airline out of South Africa), despite the fact that I’ll probably never get to fly on a single one of these planes.
From the Fast Company article:
With the help of local branding agency Atmosphere, Kulula launched this new look, called Flying 101. It’s more proof of the ubiquitous cool of infographics, I guess–everyone loves a good labeled diagram. And what a way to stand out on the tarmac, amidst South African Airways plain-Jane fleet: white, serifed type, and the most predictable logo possible, the South African flag.
They may not have Jet Blue or Southwest level service and support, but they certainly have an extra level of awesome. Nice work from Atmosphere.
(via/ Fast Company)
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