Moths to a Flame

February 22, 2011

HenkinSchultz helped Rosenbauer America polish the look of its marketing materials to reflect the company’s technological edge over its competitors. After taking a comprehensive look at the materials, Rosenbauer’s marketing staff and HenkinSchultz wanted to project even more that Rosenbauer America is a consistent, progressive and innovative company with locally owned values.

Smart CabRosenbauer America makes fire trucks. Really, really incredible state-of-the-art fire trucks and other firefighting equipment that lead the industry. We updated the marketing materials to have a clean and contemporary feel that matches the vibe of the company’s high-tech, innovative equipment.

Rosenbauer America didn’t need an overhaul of its materials; instead, it just needed to elevate them. Working with HenkinSchultz, Rosenbauer America examined and refreshed all its materials to make them consistent and relevant for customers’ needs. The result? A new look that has created excitement within the company and brought customers to the products like moths to a flame.

By amie

Filed Under Advertising, Marketing, Design, HenkinSchultz

The Dutch Oven Open

February 8, 2011

Dutch Oven Open

So at the last few holiday parties, Joe Henkin and Kirby Schultz have given employees $100 each and told them to go buy a special treat for themselves. This year, Web Designer Karla Hassebroek bought herself a Dutch oven.

Well, it turns out Karla isn’t much of a cook. Almost two months later, she still hasn’t used her fancy pot. To make her feel better about her purchase, we started the Dutch Oven Open. It’s a monthly lunch outing for any HenkinSchultz employee who can make it. Our philosophy is that if Karla’s not using her Dutch oven to make us lunch, at least someone is putting pots and pans to good use.

Here are the restaurants we’ve hit up so far.

Pizza Ranch: During the inaugural leg of the Dutch Oven Open, we pigged out at the pizza chain’s super awesome lunch buffet. Account Executive Assistant Hilairee Griese filled us in on buffet’s best feature: if you request a type of pizza, they’ll specially cook it for you and give you first dibs.

The best part, though? Watching HenkinSchultz’s healthiest eater, Account Executive Justin Fink, surreptitiously look up nutritional information after our outing. And then seeing his face turn really pale.

Old Chicago: Joe could not stop talking about how clean the place was during our January outing. However, the restaurant was oddly empty. We could have fit our entire office, and maybe all of our clients, in there. Maybe it’s because Old Chicago is better known for its beer tours than its lunch buffets? Weird. Regardless, the food was flavorful and they bring you warm chocolate chip cookies at the end of the meal. YUM.

Pictured above is our trip to Old Chicago, enjoyed by Joe, Karla, Amie Van Overmeer, Tanya Christensen and Erik Rodne.

Any suggestions for where we should go next?

By amie

Filed Under Off Topic, HenkinSchultz