Introducing Wabli’
June 19, 2008
You never quite know what a client’s going to ask for. And sometimes you never quite know if you’ll be able to pull it off.
Our client, The First National Bank in Sioux Falls, came to us with one of these requests: a mascot to help promote high-return children’s savings accounts.
It turned out to be pretty cool.
Wabli’ (which stands for “Eagle” in Lakota) is the mascot version of The First National Bank in Sioux Falls’s iconic eagle statue and logo. And he/she took a tour of bank branches, showing off his style and preening his polyester wings.
Wabli’ and The First National Bank in Sioux Falls’s Executive Vice President Bill Baker.
Wabli’ standing beneath his shape-sake, the original FNB eagle statue.
Attempting a heist.
Relaxing after a hard day of strutting around with a head that’s seventeen times larger than it should be.
And just like that, a new mascot is born – from idea to reality, Wabli’ is now among us.
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How was the actual costume physically produced? Who makes these things?
Honestly, I have no idea.